The headlines, relevant excerpts and source links behind the coverage. These concern Aaron’s earlier businesses, not endorsements of Vavora.
PERSONAL SOURCE · 2015
“according to Aaron Thompson, who runs an online directory of flotation centers”
The archived original names Aaron as a source for industry growth figures. TIME misspelled Aaron’s name as “Aaron Thompson”; the correct spelling is Aaron Thomson.
Read archived TIME feature ↗Archived original; the live TIME link is unavailable.
PERSONAL SOURCE · 2015
“Aaron Thomson, chief executive of Flotation Locations”
The WSJ story names and cites Aaron as chief executive. Fox republished the same reporting, so this is one story across two outlets.
Read the Fox republication ↗Fox republication; access to the WSJ original may require a subscription.
INDUSTRY SOURCE · 2015
“One online directory called Floatation Locations”
New York Times reporting cites the business as a source for studio counts. The verified syndicated text does not name Aaron personally.
Read source article ↗Readable syndication; the NYT original may require a subscription.
INDUSTRY SOURCE · 2017
“According to Floatation Locations”
Forbes uses the directory as its source for the number of U.S. float studios. The relevant passage was verified in the publisher’s indexed text.
Read source article ↗Publisher article may require a subscription.
ON-SCREEN SOURCE · 2015
“Source: Floatation Locations”
The broadcast displays this source credit beneath its national float-center statistics. The original on-screen attribution is reproduced below.
Watch the source segment ↗Optional archive playback is divided into one-minute windows.
IMAGE / SOURCE CREDIT · 2018
“floatationlocations.com”
This exact domain appears as the visible credit beneath the opening tank image and links to the directory. This is an image/source credit, not a personal interview.
Read source article ↗Optional publisher page.
READER REFERRAL · 2023
“You can search for float centers at floatationlocations.com.”
Harper’s Bazaar India sends readers to the directory in its floating section.
Read source article ↗Optional publisher page; access may vary.
READER REFERRAL · 2020
“Find a facility near you at floatationlocations.com.”
The article recommends the directory in its flotation-therapy section. It also states that the piece appeared in the October 2020 print issue.
Read source article ↗Optional publisher page; access may vary.
READER REFERRAL · 2025
“You can visit Flotation Locations”
Popular Mechanics names and links the directory as a place for readers to find float therapy. The article spells the brand Flotation Locations.
Read source article ↗Optional publisher page; access may vary.
READER REFERRAL · 2014
“the new to floating section of FloatationLocations.com”
The article recommends the beginner guide and location-search resource. The original 99U link redirects to the publisher-owned Behance page.
Read source article ↗Optional publisher page.
INDUSTRY SOURCE · 2017
“According to FloatationLocations.com”
The Pennsylvania Gazette cites the directory for U.S. center counts. The same story appears in its July/August 2017 print issue.
Read source article ↗Optional publisher page; also preserved in its print PDF.